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Top sales enablement tools & software

Find the best sales enablement tools and software to boost your sales and marketing teams' efficiency, read this and level
up from day one

Where do sales tools & software enablement fit in the sales enablement world?

Sales Enablement is the process by which we foster sales team performance through improving sales team efficiency, sales team effectiveness and sales team equality. 

Sales team efficiency refers to ensuring salespeople can close deals faster through process improvement and shares a mandate with the sales operations team. 

Sales team effectiveness refers to improving deal win rates through improved training, onboarding, access to just-in-time content and strong command of a chosen methodology for selling.

Sales team equality describes the process of removing barriers to tribal knowledge - allowing the techniques of top reps to propagate across an entire sales organization through peer-based learning, analytical assessment of sales behaviors and equal access to deal support

In order to execute a sales enablement program effectively - the choice of software is paramount. 

There is a host of sales enablement software that can help achieve your goals with respect to different steps of your sales enablement process. 

How do you know what sales enablement tools your team needs in order to succeed? We have broken down the top sales enablement solutions for you below.


Best sales enablement software by category:

Sales content management software

Sales content management software allows companies to manage a library of sales collateral centrally with reps able to pick and choose collateral to send to customers from within most CRM platforms. The limitation of most of these products is that it is often difficult or impossible to edit materials before send which limits the ability of reps to personalize content based on what is learned throughout the sales cycle. 


1. Highspot

Focus area: For managing, organizing, and sharing content and tracking analytics of customer engagement. 

Highspot empowers companies to elevate customer conversations that drive strategic growth. Their intuitive platform combines intelligent content management, training, contextual guidance, customer engagement, and actionable analytics. Go-to-market teams use Highspot to deliver a unified buying experience that increases revenue, customer satisfaction, and retention.

Founded: 2012
CEO: Robert Wahbe


2. Seismic

Focus area: Effectively personalizes content to help drive results with buyer’s interactions. 

Seismic is the recognized leader in sales and marketing enablement, equipping global sales teams with the knowledge, messaging, and automatically personalized content proven to be the most effective for any buyer interaction. Powerful content intelligence and analytics enable marketers to prove and improve their impact on the bottom line, revealing what is really driving revenue and what needs to be adjusted.

Founded: 2010
CEO: Doug Winter


3. ClearSlide

Focus Area: System that helps marketing, sales, and service teams make every customer interaction more successful. 

ClearSlide makes it easy for sales and marketing teams to find the best content, effectively communicate it whether in-person, on the phone or through email, and get insights into exactly how customers engage. At the end of the day, we help sales and marketing teams make every interaction count and create truly amazing customer experiences. 

Founded: 2009
CEO: Annie Akin


4. Bigtincan

Focus Area: Helping field sales and organizations interact and present content. 

Bigtincan transforms the way that field sales and service organizations access, interact with, present and collaborate on content, as well as how they engage with customers when using their mobile devices. Customer-facing teams empowered by Bigtincan better engage with their customers, selling more, faster, and drive higher customer satisfaction.

Founded: 2011
CEO: David Keane


5. Tiled

Focus Area: Microapp platform that helps build, share and measure interactive content. 

With Tiled, you can create an unlimited number of public and private microapps equipped with security, permissions and user management to control who has access to your content. Metrics deliver insights on activity, summarizing when and where viewers spent their time, so you can prioritize your outreach efforts.

Founded: 2016
CEO: Darrell S.


6. Modus

Focus Area: Mobile-first designed app for your sales hub to help create and distribute completing content for the sales process.

Modus empowers sales success helping our customers create and distribute completing content for the most critical moments of their sales process.

Founded: 2013
CEO: Orrin Broberg


7. Mediafly

Focus Area: For marketing and sales teams to help deliver custom and dynamic sales presentations and combine data and analytics to deeper understand your buyers. 

Mediafly’s Evolved Selling™ solution goes beyond sales enablement by incorporating methodologies and technologies that enhance how brands engage with prospective buyers. It all starts with rethinking the way you interact with customers and empowering your sales team to leave the status quo behind.

Founded: 2006
CEO: Carson Conant


8. Paperflite

Focus Area: Sharing content and UX-focused solutions designed to help accelerate content performance and boost audience engagement. 

Paperflite is your content-everything platform & UX-focused business intelligence solution, designed to accelerate content performance and boost audience engagement. The platform makes it easy for your business teams to find the best-fit content from across the company, specific to each communication, share it with an audience across multiple channels, and track how they engage with it. 

Founded: 2016
CEO: Vinoth Kumar


9. Prezentor

Focus Area: Great tool for online meetings that helps your team effectively manage content to create the best buyer experience. 

Manage all your sales content, the Prezentor app for tablet, desktop and mobile make it easy to effectively manage all your sales content and equip sales teams with everything they need to always create the best buyer experience.

Founded: 2013
CEO: Sara Leander-Pehrson


10. Prezi

Focus Area: Content design and visual communication tools let anyone create moving presentations, videos, and graphics.

Prezi is the cloud-based presentation platform that helps you connect more powerfully with your audience. Unlike traditional slides, Prezi’s open canvas allows you to navigate through topics freely, encouraging interaction and collaboration between you and your viewers. The result is conversational presentations that are more natural, more engaging, and more memorable.

Founded: 2009
CEO: Peter Arvai


Knowledge Management Software

Knowledge management tools allow sales enablement professionals to set up technology to support reps to discover answers to customer questions, guide them through objections or technical problems, or to collaborate internally to find the answers needed to stay informed during the sales cycle.


11. Guru

Focus Area: Knowledge management platform that works with your existing tools and delivers knowledge to you. 

Guru empowers teams in-context with the knowledge they need to respond to customer questions, they can stop spending time hunting down information and instead focus on what matters most which is their customers.

Founded: 2013
CEO: Rick Nucci


12. Bloomfire

Focus Area: Helps enterprise teams deliver content management and social collaboration features in a web application and help assist with collaboration between teams.

Bloomfire is an easy-to-use knowledge management system that organizes information and expertise to break down silos and make companies more efficient. Used for social learning, customer service, and sales & marketing alignment.

Founded: 2010
CEO: Mark Hammer


13. ClosePlan

Focus Area: Natively built to Salesforce for revenue optimization that helps sales teams to execute their path to close with Relationship Maps, Deal Scorecards, and Sales Playbooks.

ClosePlan is a sales execution platform that helps enterprise B2B sales teams drive qualified opportunities to close. Built natively in Salesforce, ClosePlan tools enable rigorous qualification, relationship mapping, and playbooks for a best practice sales process to operationalize and reinforce any sales methodology. 

Founded: 2017 
CEO: Scott Johnson


14. Kiite

Focus Area: Used for teams to capture, organize, and share their documented and tribal knowledge and allows teams to organize and remix knowledge into personalized playbooks, enriched by the power of AI. 

Kiite helps sales teams capture, organize, and share their documented and tribal knowledge. Kiite allows teams to organize and remix knowledge into personalized playbooks, enriched by the power of AI. 

Founded: 2017
CEO: Joseph Fung


15. MindTouch

Focus Area: Management solution for midsize teams to increase customer lifetime value. 

MindTouch is a leading provider of enterprise-grade, AI-powered knowledge management solutions for mid-size to large organizations looking to increase their customers’ lifetime value. Its knowledge management platform includes solutions for customer self-service, agent assistance and departmental knowledge.

Founded: 2005
CEO: Aaron Rice


Document Tracking Software

Document tracking software allows sales reps to track engagement on sent documents; including page views, identity and location of viewers and time spent on key sections of sent materials.


16. DocSend

Focus Area: Protects documents from getting into the wrong hands, secured sharing platform that identifies who is interested in doing business. 

DocSend is a secure sharing platform that helps you identify who is interested in doing business with you and protects your sensitive documents from getting into the wrong hands.

Founded: 2013
CEO: Russ Heddleston

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Sales engagement software

Sales engagement software allows sellers to plan and execute mass outreach campaigns at scale - via email, voice calls and SMS. 

17. Clearout

Focus Area: Tools that help to find email addresses & phone numbers, verify them, enrich them, and automate 

Clearout's Prospecting and Email Finder tools revolutionize your lead generation process. By offering real-time data enrichment and B2B prospecting, Clearout ensures you reach the ideal audience, enhance brand engagement, and maximize your ROI. The LinkedIn Chrome extension operates seamlessly, capturing verified email addresses, phone numbers, and more. Meanwhile, the Email Finder effortlessly retrieves email addresses using only a person's name and their associated domain or company name.

Founded: 2019
CEO: Gnanaprakash Rathinam

18. Hunter

Focus Area: Tools that help to find email addresses, verify them, and automate cold outreach processes.

Hunter crawls the web and indexes publicly available professional email addresses. The data is easily accessible via a simple user interface to find the right person in a company or find how to contact already identified professionals. Besides that, you can easily automate the whole outreach process with Hunter by verifying the emails you found in the app and setting up simple and powerful cold outreach campaigns.

Founded: 2015
CEO: Francois Grante

19. Outreach

Focus Area: Bettering internal teams communication for enterprise teams. Manages customer interactions with emails, voice and social and uses machine learning to help you make the right decisions. 

Outreach accelerates revenue growth by optimizing every interaction throughout the customer lifecycle. The platform manages all customer interactions across email, voice and social, and leverages machine learning to guide reps to take the right actions. 

Founded: 2014
CEO: Manny Medina


20. Salesloft

Key Focus: Platform to help coach sales team deliver a better experience for customers. 

SalesLoft is the only complete Sales Engagement solution offering an end-to-end selling experience from anywhere so you can connect to your customers more often, increase revenue, and build stronger relationships.

Founded: 2011
CEO: Kyle Porter


21. Yesware

Focus Area: Help teams schedule meetings and follow-up all from within your inbox. Provides insights and CRM integration. 

Yesware is your all-in-one sales toolkit that gives you everything you need to prospect, schedule meetings, and follow up - right from your inbox. Yesware provides you the insights you need to make data-driven decisions and spend time where it matters, allowing you to work smarter - not harder.

Founded: 2010
CEO: Matthew Bellows


22. Groove

Focus Area: For account based revenue teams to help finding, landing, and renewing revenue. 

Groove is a leading sales engagement platform that makes account-based revenue teams more efficient and effective at finding, landing, renewing and expanding revenue. Groove delivers a 10X productivity boost to your most expensive and valuable resources, allowing them to spend more time building relationships and generating revenue.

Founded: 2014
CEO: Chris Rothstein


23. Growbots

Focus Area: For outbound sales teams helping them to find qualified leads without having to spend manual time in that process and nurture a large volume of leads.

Growbots created the first all-in-one outbound sales platform. Enjoy automatic lead generation and managing email drip campaigns with CRM integration. All you need to do is set up a customer profile and schedule an email campaign to automatically generate new sales opportunities.

Founded: 2014
CEO: Luke Deka


24. Velocify

Focus Area: Helps speed up sales process by adding more precision and convert more leads.

Velocify® is the leading sales acceleration platform. The company helps more than 1,500 sales teams sell more by bringing speed and control to the entire sales process. Velocify helps sales teams prospect with more precision, accelerate lead engagement, and implement optimized workflows, ultimately helping sales teams find and convert more leads.

Founded: 2004


25. Makesbridge

Focus Area: For small and large companies in B2B and B2C to help scale business with sales, marketing and cloud automation.

Makesbridge is an all-in-one cloud platform featuring mass email, marketing automation, sales automation, and business intelligence dashboards. The platform is used by companies small and large, B2B and B2C.

Founded: 2001
CEO: Jay Adams

26. Salesgear

Focus Area: Helps build targeted prospect lists and engage with them across email, LinkedIn, and phone calls to book more meetings. 

This multi-channel sales engagement platform helps to access 200 million+ contacts from more than 25 million companies. Salesgear's AI writing assistant helps create multiple versions of your automated emails, allowing you to choose the best. It also comes with a built-in dialer with which you can schedule, make, and record phone calls to learn actionable insights about your customer conversations.

It seamlessly integrates and works with all leading CRMs like Salesforce, Hubspot, Pipedrive, and Zoho.

Founded: 2021
CEO: Surender Nadarajan

Sales Video Tools

27. CloudApp

Focus Area: All-in one screen recording app to capture video, gifs, and pictures and easily share. 

CloudApp is a customer experience and productivity led video messaging & image sharing platform. 

Founded: 2010
CEO: Scott Smith


28. Covideo

Focus Area: Video communication services for all business sizes. 

Instead of using plain-text emails to communicate, Covideo helps you use video to stand out in the mailbox and eventually leave a lasting impact. Video communication will fundamentally create committed relationships and drive sales. 

Founded: 2004
CEO: Jason Price


Contact data & intelligence providers

Contact data and intelligence software allow sales representatives to uncover contact data, firmographic and technographic information for a chosen prospect within a target account.


29. Zoominfo

Focus Area: Database of information to search for business people and companies.

ZoomInfo has combined an innovative suite of software tools with deep, high-quality data to transform and enable modern sales teams and go-to-market organizations.

Founded: 2000
CEO: Henry Schuck

30. Vainu

Focus area: Vainu has built a sales intelligence platform, a company database, that helps salespeople and marketers move forward. Powered by technology to collect, read and understand all company information ever written, Vainu makes real-time company data easily consumable directly in its customers' existing business systems.

Founded: 2013
CEO: Mikko Honkanen


31. Klue

Focus Area: Competitive intelligence platform to help product marketers collect, curate, and deliver actionable competitor insights. 

Klue is an AI-powered Competitive Intelligence platform designed to help product marketers and CI teams collect, curate, and deliver actionable competitor insights to empower Sales to win more business.

Klue enables enterprise sales teams to win more business by providing dynamic insights about competitors. The platform uniquely brings together external competitive intel and internal knowledge from your team in the field. Then, makes it easy for Sales to access the information wherever they are. Built by product marketers to give organizations the advantage in every competitive environment.

Founded: 2015
CEO: Jason Smith


32. Albacross

Focus Area: Helps you track visitors that come to your website and identify ones to turn into sales opportunities. 

Our lead generation, website personalization and account-based-marketing products help marketers increase website conversion and enable sales teams to gain better sales intelligence so they can prospect less and sell more. Our mission is to create a more personalized and efficient B2B market, globally.

Founded: 2014
CEO: Victor Ekelund


33. Artesian

Focus Area: Helps teams uncover opportunities, build relationships, and accelerate deals.

Artesian is a powerful AI driven service that equips client facing teams with the resources they need to succeed in a modern commercial environment. Artesian continually scans millions of online sources for data on markets, organisations, individuals and topics, and uses sophisticated algorithms to filter and transform that information into commercially valuable insights.

Founded: 2007
CEO: Andrew Yates


Proposal & CPQ software 

Proposal and CPQ software allow sales reps to create agreeable terms which can be sent to prospects for review and negotiation. CPQ tools can also dynamically calculate pricing based on CRM data and product catalogs.


34. Pandadoc

Focus Area: Software to help streamline generating proposals, negotiate, and e-signing. 

PandaDoc helps you simplify processes and increase efficiency across your entire organization when you integrate your existing CRM, payment, and file storage apps into a unified workflow.

Founded: 2011
CEO: Mikita Mikado


35. Conga

Focus Area: A dedicated suite for end-to-end digital documentation transformation. The suite includes Conga Composer, Conga Collaborate, Conga Contracts, Conga Grid, Conga Sign, Conga Orchestrate and Conga AI. 

Conga is the leader in end-to-end Digital Document Transformation. From collaboration and creation, through contract management and negotiation, to agreement and e-signature, the Conga Suite has set the standard for automating business productivity and CRM investment through end-to-end Digital Document Transformation.

Founded: 2006
CEO: Frank Holland



Focus Area: Solution for configured price quotation, sales proposals, and contract management for each unique buyer. 

DealHub CPQ is a built-in dynamic quote generator that enables sales to create quotes, contracts and sales collaterals at the touch of a button. Rule-based templates automatically customize documents and their contents based on region, language, customer profile, product and any other chosen parameters.

Founded: 2014
CEO: Eyal Elbahary


37. ClientPoint

Focus Area: For enterprise remote sales teams by adding marketing videos, client testimonials, personalized video messages and other media from a drive, device or mobile device. 

ClientPoint (formally Paperless Proposal) is an enterprise grade, end-to-end Client Relationship Experience and proposal automation platform that streamlines, simplifies, and speeds up the entire sales life-cycle. Our tools give you maximum control and management of the “nurture to propose to close” process … the very heart of the sale itself … to help you increase close rates, shorten sales cycles, and reduce costly proposal errors, while saving sales teams tons of time.

Founded: 2009
CEO: Andy Jedynak


38. ConnectWise Sell

Focus Area: Quote and proposal tool that helps streamline your process by automating workflow and keeping data visible.

ConnectWise Sell is a cloud-based software solution, designed to increase your quoting volume and wins, by, freeing your quote and proposal process from on-premise limitations. When you implement a configure, price, quote (CPQ) solution like ConnectWise Sell, you’ll find everything you need, right where you need it, thanks to automated workflows that keep data visible and easy to report on. 

Founded: 1982
CEO: Arnie Bellini


39. Formstack

Focus Area:  Started by providing a solution similar to Typeform, now expanding to incorporate automation services on the back of customer inputs. 

Formstack is a secure workplace productivity platform built to produce ingenious solutions to the everyday work that slow organizations down. From eliminating paper forms to breaking digital silos, Formstack empowers anyone to quickly and easily build custom forms, create documents, and collect eSignatures—all without any specialized skills or coding.

Founded: 2006
CEO: Chris Byers


40. CallidusCloud

Focus Area: Part of SAP Sales Cloud that helps sales teams sell faster and perform better that helps your company with your lead-to-cash process. 

CallidusCloud is now SAP Sales Cloud, part of the SAP Customer Experience division of SAP. We help sales teams sell faster and perform better, using AI-driven software that transforms your company’s lead-to-cash process. Our full suite of sales process tools includes sales automation, incentive management, Configure Price, Quote (CPQ), coaching and sales enablement.

Founded: 1996

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Sales readiness, onboarding & training software 

Sales readiness, onboarding and training software provide the technology capabilities to make sure sales reps can consume online e-learning, complete certifications and receive ongoing training with sales enablement able to report on utilization and adoption metrics. Learning management systems (LMS) also fall within this category


41. Brainshark

Focus Area: Training and coaching for content authoring capabilities.

Brainshark sales readiness software equips businesses with the training, coaching and content authoring capabilities needed to achieve sales mastery and outsell the competition.

Founded: 1999
CEO: Greg Flynn


42. MindTickle 

Focus Area: Onboarding, product training, coaching and ongoing readiness for Enterprise teams.

MindTickle is a sales readiness platform for onboarding, product training, coaching and ongoing readiness, that helps fast growing companies to prepare their sales teams and partners in a scalable and effective way.

Founded: 2012
CEO: Krishna Gopal Depura


43. Showpad

Focus Area: Helps retail businesses bring marketing and sales content together 

Showpad is a sales enablement platform that marketing and sales rely on to prepare sellers, engage buyers, and optimize performance with insights. With a single user experience, our solution makes it easy to discover and share the right content, deliver training and coaching, and maximize seller productivity.

Founded: 2011
CEO: Pieterjan Bouten


44. LevelJump

Focus Area: Sales tool built inside Salesforce for coaching, training, and enablement. 

LevelJump is the Outcome-Based Enablement solution that proves revenue impact. Built 100% on Salesforce, LevelJump’s solution gives you the power to tie sales performance to your coaching, training, and go-to-market readiness programs.

Founded: 2014
CEO: David Bloom


45. Saleshood

Focus Area: All-in-one sales platform to improve ramp, quota attainment and sales velocity. Focused on onboarding, coaching and technique. 

SalesHood is the Sales Enablement Platform teams use to quickly boost sales performance. SalesHood helps teams Learn, Coach and Sell faster, improving time to ramp, quota attainment and sales velocity. 

Founded: 2013
CEO: Elay Cohen


46. WorkRamp

Focus Area: End-to-end training for educating employees and customers at scale particularly in telecom and IT. 

WorkRamp is the leading end-to-end training platform for educating employees and customers at scale. Empower your users with an engaging learning platform that helps you execute better across your entire business.

Founded: 2015
CEO: Ted Blosser 


47. Lessonly

Focus Area: Simple training software that helps teams learn, practice, and do better work for customer service teams, sales teams, and human resources.

Lessonly is powerfully simple training software that helps teams learn, practice, and do better work. We enable busy teams to get on the same page, stay ahead of change, and deliver amazing experiences to customers and prospects.

Founded: 2012
CEO: Max Yoder


48. Qstream

Focus Area: Enterprise microlearning solution to help improve employee performance by analyzing learner responses to expose a real-time view of performance readiness.

Qstream is a leading enterprise microlearning solution proven by science and in practice to boost learner performance at scale through knowledge reinforcement, engagement, and analytics. 

Founded: 2008
CEO: Richard Lanchantin


49. Accent Technologies 

Focus Area: Uses data-driven support management to help sales and marketing teams drive growth. 

We help marketing teams increase their impact on sales by enabling them to manage content with great efficiency and deliver content and sales resources with high precision and relevance to the sales situation.

Founded: 1990
CEO: Pete McChrystal


50. Membrain

Focus Area: Sales enablement CRM for B2B teams to integrate educational information, collateral, and guides in the right context.

Selling business-to-business solutions is becoming more and more complex. Reaching sales targets is a constant challenge. Our goal is to provide sales teams with the tools they need to drive successful behaviors and coach their sales people to higher levels of performance. 

Founded: 2012
CEO: George Broten


51. Xyleme

Focus Area: To help control and centralize content.

Xyleme’s platform empowers teams to create and inspire learning through effective content, letting them centralize and manage content, author collaboratively, publishing to multiple outputs and distribute to learning audiences everywhere. With Xyleme as your partner, you can get control of your content and deliver learning at the speed of business.

Founded: 2004
CEO: Wendy Lea


52. Raven360

Focus Area: For large teams with complex products and distributed teams to help increase customer loyalty through training and coaching.

Raven360 is an enterprise-grade LMS that helps organizations grow sales and increase customer loyalty through training and coaching. Our tool is a great fit for companies with complex products and distributed teams. 

Founded: 2011


53. Rehearsal

Focus Area: Video based platform that allows your team to practice, coach, and collaborate from anywhere.

Companies spend approximately $100 billion on training each year, yet studies show that 70% of these dollars create no lasting impact. The LMS has largely become an instrument for activity tracking and documents storage but does little to change behavior.

Founded: 2014
CEO: Darik Volpa


54. Allego

Focus Area: Learning and readiness platform that ensures reps have skills and timely knowledge to make each selling situation the best by using specialized content for each seller and their situations.

Allego’s modern sales learning and readiness platform ensures that reps have the skills and timely knowledge to make the most of each selling situation. Instead of traditional onboarding and sales training marathons–which are rapidly outdated and quickly forgotten–sales enablement and training teams use Allego to deliver the fresh, bite-sized learning that reps need to close deals in today’s dynamic business environment. Content is personalized for individual sellers as well as their selling situations, and mastered through reinforcement, on-the-job coaching, and peer collaboration. Hundreds of thousands of professionals use Allego to onboard faster, deliver consistent messaging, rapidly adopt best practices, coach and practice more frequently, and collaborate more effectively. 

Founded: 2013
CEO: Yuchun Lee


Sales Productivity Software

Sales productivity software focuses on reducing manual work for sales reps and providing visibility for management on leading indicators for performance like email volume, call statistics and meeting notes. 



Focus Area: Making enterprise software more human-friendly by helping sellers manage their deals and customer interactions in a more conversational way. delivers a new system of workflow for sellers to remove friction from their day-to-day sales activities. With the AI-powered Tact Assistant, sellers can manage their deal flow and customer interactions in a more conversational way.

Founded: 2012
CEO: Chuck Ganapathi


56. Dooly

Focus Area: Automates CRM busywork for Salesforce.

Take your meeting notes in Dooly. We’ll automatically push them back to the right fields, tasks, activities, and opportunities in Salesforce for you. Keep your pipeline up-to-date with in-line edits to opportunity views. It’s time you understood what’s happening in every deal, 100% of the time. Get relevant talking points and collateral delivered to you live during your sales calls based on the flow of the conversation. Sales coaching for the win!

Founded: 2016
CEO: Kris Hartvigsen


57. Cloze

Focus Area: Helps organize the complete history of each individual you’ve talked to by showing emails, meetings, notes, documents, LinkedIn, and more. 

Cloze is like a personal assistant for your professional relationships that is always prompting you at the right moment and remembering what you don’t.

It pulls from your apps to automatically create one view of every person and company - all their contact details, and your complete history - every email back and forth, your phone calls together, your meetings, your notes on Evernote, documents you exchanged and your interactions on LinkedIn, Facebook, and Twitter. We’ll even grab email signatures so your contacts are always up-to-date.

Founded: 2012
CEO: Dan Foody


58. Crescendo

Focus Area: Connects teams and individuals by using resources inside of Slack, personalized to fit their learning needs and workplace context.

Crescendo helps employees understand, communicate with, and interact with people who are different from them. It connects them with digital resources inside of Slack, personalized to fit their learning needs and workplace context.

Founded: 2017
CEO: Sage Franch


59. Apparound

Focus Area: Removes burden of daily manual activities to allow reps to focus on customer engagement.

Apparound is an all-in-one digital solution that improves sales productivity by providing sales reps, useful tools, and information to make their daily activities easier. 

Apparound removes the burden of daily manual activities and allows sales reps to have more time to focus on customer engagement. The result is increased sales revenue, a boost in sales performances, better-satisfied customers, and happier salespeople.

Founded: 2008
CEO: Gianluca Cagiano 


60. Frontline Selling

Focus Area: Engaging customers in the first meaningful conversation and turning it into a lead. 

Our technology and methodology cuts through the clutter and confusion at the top of the sales funnel to create more opportunities for you to sell your solution to the right people.

Founded: 2002
CEO: Dan McCann


61. LevelEleven

Focus Area: For leaders to coach around key behaviors to drive results to understand goals and activity. 

LevelEleven is a Performance Management Suite for leaders of customer-facing teams to motivate, engage, and coach around key behaviors that drive results. Teams understand goals and activity. Managers coach with consistency using actionable data. Executives have visibility of mission-critical KPIs. Leaders use LevelEleven to transform teams and processes and establish a culture of performance.

Founded: 2012
CEO: David Leinweber


62. Xvoyant

Focus Area: Coaching technology that create customized coaching plans and helps execution by using integrated goal setting, schedule and follow-ups.

Xvoyant provides sales leaders with predictable and sustainable revenue attainment by creating customized coaching plans and ensuring consistent execution of coaching through integrated goal setting, scheduling and follow-up.   Built 100% within and designed to leverage your current sales milestones and pipeline definitions Xvoyant quickly maps to your field structure and immediately utilizes your year to date performance and funnel data to compile personalized and insightful coaching recommendations for each member of your team.

Founded: 2016
CEO: Rob Jeppsen


63. Rallyware

Focus Area: A platform that connects company-specific goals to their workforce to help with training and coaching. 

Rallyware Performance Enablement Platform delivers the right learning or business activity to the right individual at the right time. The platform connects company-specific goals with the workforce performance data utilizing AI and science-based gamification. 

Founded: 2012
CEO: George Elfond



Focus Area: Assists teams with manual labor by automatically capturing all contacts and customer activity data, updating the CRM and providing actionable items across management tools. accelerates enterprise growth through the power of AI. With the industry’s only Revenue Intelligence System, frees all customer-facing teams, including sales, marketing, and customer success, from manual data entry by automatically capturing all contacts and customer activity data, dynamically updating the CRM and providing actionable intelligence across all management tools, allowing them to realize their full selling capacity.

Founded: 2016
CEO: Oleg Rogynskyy


Sales communications tools

Sales communication software enables reps to connect with prospects in real-time via online web conferencing, email, SMS, or voice.


65. Zoom

Focus Area: Video conferencing tool for individuals and teams that records sessions, allows screen-share, content sharing, chat, for desktop and mobile applications. 

Zoom helps businesses and organizations bring their teams together in a frictionless environment to get more done. Our easy, reliable cloud platform for video, phone, content sharing, and chat runs across mobile devices, desktops, telephones, and room systems.

Founded: 2011
CEO: Eric Yuan


66. Acquire 

Focus Area: A customer engagement platform focused on bringing all your communication and tools into one place like chat, email, call, SMS in one dashboard.

Acquire is a unified customer engagement platform that brings all communication, interactions, channels, and tools under one roof. With Acquire, teams are able to respond to customers instantly using live chat, email, call & SMS,  chatbots, co-browse, video and voice, and more — all from one simplified dashboard.

Founded: 2018
CEO: Laduram Vishnoi


67. RingDNA

Focus Area: For Salesforce customers that offers a complete solution for sales engagement, playbook execution, performance insight, conversation intelligence and more.

ringDNA is a sales engagement platform that helps businesses scale revenue growth through AI. The leading choice for Salesforce customers, ringDNA offers a complete solution for sales engagement, sales playbook execution, performance insight, conversation intelligence and much more.

Founded: 2012
CEO: Howard Brown


68. Dialpad

Focus Area: Communication platform that turns conversations to opportunities and helps teams make smarter calls from anywhere. 

Dialpad is a cloud-based hosted phone system that turns conversations into opportunities and helps global teams make smarter calls--anywhere, anytime. We bring simplicity to the professional phone experience and some of the world’s most innovative companies use our platform. Dialpad's products span video meetings, cloud call centers, sales coaching and dialers and enterprise phone systems--and are all infused with the latest AI technologies to help every business make smarter calls. 

Founded: 2011
CEO: Craig Walker


69. Consensus

Focus Area: Software that helps automate product demos to personalize and allow them to share it with other stakeholders. 

Consensus is software that automates the product demo, and provides never before available visibility into the entire buying panel. With Consensus, prospective customers can get a personalized product demo, and share it with other stakeholders in the organization.

Founded: 2013
CEO: Todd Crosland


CRM platforms

CRM (customer relationship management) software allows teams to maintain a central repository of all active contacts in an organization - including active prospects, past leads and current customers. 


70. Hubspot

Focus Area: CRM for enterprise teams with tools that help with social media marketing, content management, web analytics, and landing pages. 

HubSpot is a leading growth platform with thousands of customers around the world. Comprised of Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to grow better.

Founded: 2006
CEO: Brian Halligan


71. Salesforce

Focus Area: Customizable CRM for large teams ranging from sales to customer success and marketing teams. 

Salesforce is the Customer Success Platform. Our social and mobile cloud technologies—including our flagship sales and CRM applications—help companies connect with customers, partners, and employees in entirely new ways.

Founded: 1999
CEO: Marc Benioff


72. Freshworks

Focus Area: Powerhouse CRM with a collaboration of different tools for human resources, sales, customer support and IT teams. 

Freshworks provides organizations of all sizes with SaaS customer engagement solutions that make it easy for support, sales and marketing professionals to communicate effectively with customers for better service and collaborate with team members to resolve customer issues. The company's products include Freshdesk, Freshservice, Freshsales, Freshcaller, Freshteam, Freshchat, Freshmarketer and Freshrelease.

Founded: 2010
CEO: Girish Mathrubootham


73. Pipedrive

Focus Area: CRM focused on sales point of view for individuals and for larger sales teams.

Pipedrive is the first CRM platform developed from the salesperson’s point of view. Inspired by proven methods of experienced salespeople, Pipedrive engineers developed a platform that helps salespeople and teams focus on learning and repeating their most effective process to close deals. By bringing together the tools and data, the platform focuses sales professionals on fundamentals to advance deals through their pipelines.   Pipedrive helps to provide management and sales teams with more timely, detailed, and accurate sales reporting and revenue projections. Our goal at Pipedrive is to make sales success inevitable - for individual salespeople and teams. 

Founded: 2010
CEO: Ragnar Sass


Call recording and call coaching software

Call recording and coaching software - sometimes called meeting intelligence software - allows sales managers to provide feedback on pre-recorded web meetings & phone conversations



Focus Area: Conversation intelligence platform that helps sales teams and coaches reps to become top performers. Automatically records all calls and videos and transcribes in real time. 

Founded: 2015
CEO: Jim Benton


75. Gong

Focus Area: Conversation intelligence software for revenue teams that captures recordings of phone calls and videos. 

The patented Gong Revenue Intelligence Platform captures and understands every customer interaction then delivers insights at scale, empowering revenue teams to make decisions based on data instead of opinions. 

Founded: 2015
CEO: Amit Bendov


76. ExecVision

Focus Area: Helps train sales teams and monitor performance by transcribing calls and providing managers with key metrics.

ExecVision is a conversation intelligence platform built on a simple, almost inarguable premise: Insights mined from customer interactions are exponentially more valuable when you can translate them into performance improvements in your marketing, support, sales, and product teams.

Founded: 2012
CEO: David Stillman


77. VoiceOps

Focus Area: AI coaching and training platform for call centers.

We’re building the AI coaching & training platform. Our platform offers one place to get visibility into sales calls and to provide coaching to reps. Our customers plug into VoiceOps and immediately have a world-class coaching infrastructure at their fingertips.

Founded: 2016
CEO: Ethan Barhydt


78. Balto

Focus Area: Call coaching software that automatically interprets dialogue between seller and caller.

Balto integrates with your reps’ phone systems to automatically interpret dialogue between the rep and the buyer. With Balto, feedback is instantaneous, delivered the moment it helps reps most. Balto helps reps handle objections, recognize pain signals, qualify the buyer, balance talk time between the rep and the buyer, and more. Now, a manager’s feedback doesn’t come after a call has been lost, but before a call finishes, allowing the rep to fix his or her mistakes before they happen.

Founded: 2017
CEO: Marc Bernstein


79. Gryphon Networks

Focus Area: Management platform to help capture, control and coach your team based on call activity from any device, anywhere. 

Gryphon Networks provides a sales acceleration platform that delivers actionable insights to drive sales and marketing effectiveness, helping our clients grow revenue faster. The platform integrates powerful sales tools and a high-performance communication network to provide automation as well as visibility into key performance analytics.

Founded: 1999
CEO: Jeffrey Fotta


Sales gamification software

Sales gamification software allows sales enablement teams to create programs to incentivize competitive performance through the provision of rewards, leaderboards and team communication when wins are achieved


80. Hoopla

Focus Area: Software that helps motivate your team to drive results. 

Hoopla is an automated, real-time motivation and recognition solution built for competitive teams and high-performance cultures that play to win. We help you celebrate those wins that get results.

Founded: 2010
CEO: Mike Smalls


81. Ambition

Focus Area: Sales training software that helps organizations get real-time performance insights and create revenue driving culture. 

Ambition helps sales organizations get real-time performance insights and create revenue-driving culture. World-class clients like Aerotek, UPS, Wayfair, Prezi and Arrive Logistics use the Ambition platform to create transparent, goal-oriented, and inspired sales teams and call centers.

Founded: 2013
CEO: Travis Truett


What sales enablement technology do we recommend?

Here at GetAccept - we have a relatively light tech stack for a sales-focused software company. Today, we use: 

  • Hubspot for CRM
  • Zoominfo for Data/Contact Intelligence
  • Zoom to host meetings
  • for conversation recording
  • GetAccept - for proposals, sales content management, video, e-signature & sales enablement


82. GetAccept

Focus Area: All-in-one sales platform combining video, live chat, proposal design, document tracking and e-signature to simplify the life of every sales team.

Double your close rate with our end-to-end, all-in-one deal management solution for sales. Harness intelligent sales document libraries, trackable experiences and proposals, intelligent reminder workflows, contract management and electronic signature to take deals to the finish line. GetAccept also combines video and live chat to ensure sales representatives forge human connections with all prospects. Managers can also coach and give feedback on all communications with customers with full visibility into sales motions.

Founded: 2015
CEO: Samir Smajic

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